Ladies, Let’s Have a Real Talk About Money

Why It’s Time for Women to Stop Tip-Toeing Around Getting Paid

When was the last time you had a raw, unfiltered conversation about money—with your friends, your team, or even yourself? For so many women, money is still a taboo topic. We don’t like to talk about it, admit we want it, or own the fact that we’re working for it. Why? Because of the stories we’ve been told—or the ones we tell ourselves—about what it means to want money.

For the longest time, I avoided focusing on abundance. Even the word made me feel like I had to water it down. Whenever I said “abundance,” I found myself rushing to explain, “Oh, I don’t mean money. I mean joy, freedom, gratitude…” But I did mean money. I just didn’t feel comfortable owning it out loud. And when I realized I wasn’t even confident enough to say, “One of my top goals this year is to create massive wealth,” it hit me: That’s ridiculous. Why can’t I say it? Why is that so hard for so many of us?

The Stories We Tell Ourselves About Money

Most of us grew up with limiting beliefs about money, whether we heard them from our families, society, or even our own communities. We’ve been told that wanting more is greedy, that we should just be happy with what we have, and that if we’re doing something meaningful, we shouldn’t care about getting paid for it. These ideas sink in deep, shaping how we think about money in our personal lives and, more importantly, how we approach it in our businesses.

Maybe you’ve caught yourself saying, “It’s not about the money, it’s about the impact,” or “It’s an energy exchange.” Maybe you’ve felt guilty about charging for something that feels easy for you to do, or you’ve discounted your prices because you knew someone “needed” your service but couldn’t afford it. These thoughts might come from a genuine place, but they also sidestep a hard truth: If you’re running a business—whether it’s coaching, consulting, or creating—you have to make money. You can’t keep showing up for your clients, creating life-changing services, or building your dream business if you’re not getting paid for it.

Money Is Not Greedy—It’s a Tool

Money isn’t greedy. It isn’t selfish. And it definitely isn’t “bad.” Money is a tool. It’s what allows you to live the life you’re dreaming of and create the kind of impact you want to have in the world.

You’ve poured time, money, and energy into honing your skills, building your expertise, and creating a business that solves real problems for real people. That is valuable. When you’re providing value, you need to get paid. And not just paid enough to scrape by or “cover your expenses.” You need to charge prices that reflect the worth of the transformation you’re creating.

This isn’t about “deserving” anything. That word doesn’t belong here. This is about doing the work, setting your price, and owning the value you bring to the table.

If You Don’t Get Paid, You Can’t Keep Serving

If you’re not earning money, you cannot keep showing up. You can’t pour from an empty cup. And you definitely can’t run a business without the resources to support it. Money gives you the freedom to invest in yourself, grow your business, and show up bigger and better for the people you’re here to serve.

Mel Robbins didn’t become a bestselling author and global speaker by giving her insights away for free. Her coaching and books have helped millions of people change their lives, but none of that gets to a stage or a bookshelf without the resources behind it. Sara Blakely didn’t turn Spanx into a billion-dollar brand by simply believing in her idea. She needed funding, manufacturing, marketing, and distribution to bring her vision to life. Today, she’s proof that women can innovate and scale on a massive level. Marie Forleo didn’t build her empire of entrepreneurs with goodwill alone. Her courses, like B-School, require time, technology, and a team to deliver real transformation—and yes, all of that costs money.

These women didn’t get where they are by hiding behind “I’ll just charge less” or “I feel bad asking for this.” They showed up, owned their worth, and invested in themselves to build their dreams. And this is your permission slip to do the same.

When Women Earn More, Everyone Benefits

The more you earn, the more you can do. When women earn more, we invest in our families, our communities, and our own growth. We create opportunities. We build legacies. Wealth isn’t just about having more—it’s about creating more.

You’re running a business, and that business has to make money. You’re solving problems, creating value, and changing lives. That work matters. And it’s worth something.

It’s Time to Normalize Women Owning Wealth

This year, women need to normalize talking about money, earning money, and unapologetically owning their financial power. No more apologizing for charging what we’re worth. No more guilt for wanting wealth. You’re not just dreaming about a better future—you’re building it. And that takes resources.

This is the year to make a money mindset shift. Know the value of your work. Set your prices with confidence. Call in the abundance (yes, I mean money) that fuels your ability to make a difference.

The old script no longer serves us. It’s time to write a new one—where women rise, wealth grows, and no one feels the need to explain why they want more.

Your success isn’t selfish. It’s necessary. Now go build it.